Paul Pasquale of Etnacom asks, "How do you keep track of everything and control what’s going on without feeling overwhelmed?" His answer: “Life by CRM.” The article details his strategy for using Highrise to keep his life organized.
What’s important to me is that I can use this Web-based contact / case / task / sales / Rolodex manager to help me stay on top of everything that I need to do. As a part-time consultant, I am constantly trying to keep up with shifting needs, changing priorities, and multiple updates from clients and vendors on a variety of issues. Highrise is uncanny in it’s ability to help any kind of professional like myself stay on top of this and update case files easily. When I need to fulfill a request, I add a task and categorize it. When I receive new information or have an interaction with someone, I can add notes or forward e-mails. At the end of the day, Highrise is the best tool for me and helps me to stay agile.This doesn’t just translate to my professional work, either. Highrise CRM’s organization capabilities help in my personal life, too. My fiancé and I are planning our wedding and this tool helps us keep on top of our vendors, financials, and everything that we need to do before the big day. Being able to search for a receipt or for conversations from a specific person or company works great! It is especially useful when something doesn’t go as planned and need to go back to a previous conversation to verify what was said. I’m sure many have been in a situation like that.




